400 pp., 6 x 9, 30 illus
Paperback ISBN: 978-0-8078-5735-9
Published: January 2011
eBook ISBN: 978-0-8078-6211-7
Published: November 2000
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Originally published in 1994.
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
About the Author
Daniel Horowitz, professor of American studies and history at Smith College, is author of The Morality of Spending: Attitudes Toward the Consumer Society in America, 1875-1940.
For more information about Daniel Horowitz, visit the Author Page.
"[Horowitz] offers a wealth of insight into twentieth-century journalism, homegrown American liberalism, and the role of the popular intellectual."--American Historical Review
"[Packard's] books constituted an enormously influential criticism of American culture after the Second World War. . . . Packard deserves a place alongside more formidably intellectual figures in any history of twentieth-century American social thought."--New Republic
"Drawing extensively on Packard's writings and supplementing them with personal interviews, Horowitz has produced a first-rate biography that neither romanticizes nor diminishes his subject. . . . The reader is treated to a balanced, thoroughly researched and thoughtful biography."--Journal of Social History
"Vance Packard and American Social Criticism combines a perceptive intellectual biography with an evocative exploration of larger issues in American life over the twentieth century. It is a model study."--Journal of American History
"A graceful, probing biography of a famous critic of consumption, affluence, and American life. . . . Combines a perceptive intellectual biography with an evocative exploration of larger issues in American life over the twentieth century. A model study."--Journal of American History
"I learned from Vance Packard that a journalist who could not get articles published that defied the conventional wisdom could write a book. . . . Packard's classics--Hidden Persuaders, Status Seekers, and Waste Makers--demonstrated how a writer working from personal truth and social observation could foster a public awakening as Americans put the 1950s behind them and entered the 1960s. In Vance Packard and American Social Criticism, Daniel Horowitz has captured the drama and importance of Packard's pioneering work."--Betty Friedan, author of The Feminine Mystique