Research to Revenue
A Practical Guide to University Start-Ups
By Don Rose, Cam Patterson
Foreword by Herbert W. Boyer, cofounder of Genentech
352 pp., 6.125 x 9.25, 16 figs., 30 tables, appends., notes, index
-
Hardcover ISBN: 978-1-4696-2526-3
Published: January 2016 -
eBook ISBN: 978-1-4696-2527-0
Published: January 2016
Luther H. Hodges Jr. and Luther H. Hodges Sr. Series on Business, Entrepreneurship, and Public Policy
Buy this Book
- Hardcover $39.95
- E-Book $19.99
About the Authors
Don Rose is director of Carolina Kickstart and adjunct lecturer at the Kenan-Flagler Business School, University of North Carolina at Chapel Hill.
For more information about Don Rose, visit
the
Author
Page.
Cam Patterson is senior vice president and chief operating officer at New York–Presbyterian Hospital/Weill Cornell Medical Center.
For more information about Cam Patterson, visit
the
Author
Page.
Reviews
“Explore[s] the unique facets of university entrepreneurship, from recognizing when theoretical research can result in practical products to managing conflicts of interest between faculty and administrations. A complex and timely topic.”--BizEd
“A solid introduction to the process of commercializing laboratory-discovered innovations through the startup approach.”--Science
"Well-crafted, readable, and quite interesting, this practical primer will guide university inventor-entrepreneurs in navigating the start-up process from disclosure through firm formation and fund raising."--Martin Kenney, University of California, Davis
"Using applicable real-world examples, Don Rose and Cam Patterson elucidate the mechanics of transitioning from academic to applied research. Research to Revenue provides a broad view of the entire enterprise, from initial concepts through successful exits."--Michael Kinch, Washington University in St. Louis
"In Research to Revenue, Rose and Patterson shed light on how universities secure, protect, and commercialize intellectual property, with a heavy emphasis on the start-up approach. Nowhere else is there such a comprehensive practical guide to university start-ups."--David Allen, Tech Launch Arizona
“Don Rose and Cam Patterson have crafted a clear, useful, thorough, readable, objective, and realistic guide to commercializing university research, especially via start-up companies. It’s a must-read for technology transfer professionals, entrepreneurial faculty members, research administrators, early-stage venture investors, and others involved in this complex but important process. Perhaps more importantly, as a 28-year practitioner of university technology transfer and commercialization, I highly recommend that university presidents, boards of trustees, and government policy makers focused on innovation-based economic development read this book.”--Mark Crowell, Vice President, Innovation and Economic Development, King Abdullah University of Science and Technology, and past president, Association of University Technology Managers (AUTM)