208 pp., 6.125 x 9.25, 25 halftones, notes, bibl., index
Paperback ISBN: 978-1-4696-2991-9
Published: August 2016
eBook ISBN: 978-1-4696-1408-3
Published: April 2014
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The pace of change in fashion options, however, was hardly equal. Race, class, and gender shaped the adoption of casual style, and young women faced particular backlash both from older generations and from their male peers. Nevertheless, as coeds fought dress codes and stereotypes, they joined men in pushing new styles beyond the campus, into dance halls, theaters, homes, and workplaces. Thanks to these shifts, today's casual style provides a middle ground for people of all backgrounds, redefining the meaning of appearance in American culture.
About the Author
Deirdre Clemente is assistant professor of history at the University of Nevada–Las Vegas.
For more information about Deirdre Clemente, visit the Author Page.
“Dress Casual explores issues surrounding race, gender and class, with Clemente arguing that once higher education became more open to those other than white elites, college administrators had to shift their attitudes about which clothing was considered appropriate.”--Inside Higher Ed
“This engaging and highly readable cultural history is highly recommended for readers interested in the development of clothing or in early 20th-century college life.”--Library Journal
“The book’s thesis is convincing and enlivened by well-chosen illustrations and delightful quotes from students themselves. . . . Highly recommended.”--Choice
“The entire book or selected chapters are good reads in courses that discuss social aspects of dress or the influence of society and social change in the development of retailing and fashion media.”--Journal of Family & Consumer Sciences
"Well written and solidly researched, Clemente’s text offers a needed step forward in considering fashion in the first half of the twentieth century as essential to American collegiate life."--Journal of American History
"A serious and genuine contribution to the history of American fashion and cultural life."--Reviews in History